Page 108 - GLOBAL TOURISM CHALLENGES IN 21st CENTURY

‡ 7KH IUDQFKLVHG V\VWHP H[LVWLQJ RSHQ DQG FORVHG XQLWV H[LVWLQJ IUDQFKLVH
XQLWV DQG LQIRUPDWLRQ RQ WKHLU RSHUDWLRQ
‡ ,QVLJKW LQ WKH FRQWUDFW WKDW LV VXSSRVHG WR EH VLJQHG
,Q EURDGHU WHUPV RQH FDQ VD\ WKDW WKH IUDQFKLVHH VKDOO UHFHLYH LQIRUPDWLRQ RQ
‡ 7KH PDQDJHPHQW DQG H[SHULHQFH RI WKH IUDQFKLVRU
‡ 7KH KLVWRU\ RI RSHUDWLRQV
‡ 7KH OHJDO DQG EXVLQHVV EDQNUXSWFLHV
‡ ,QIRUPDWLRQ RQ IHHV WKDW VKRXOG EH SDLG DQG WKH DPRXQW RI LQLWLDO LQYHVWPHQW
DQG LWV IXUWKHU RSHUDWLRQ LQIRUPDWLRQ RQ WHUULWRULDO ULJKWV DQG OHJDO GXWLHV RI ERWK
SDUWLHV
7KH 1RUWK $PHULFDQ 6HFXULWLHV $GPLQLVWUDWLRQ $VVRFLDWLRQ 1$6$$ SUHIHUV D
ZULWWHQ IRUP IRU IUDQFKLVHV RSHUDWLQJ LQ WKH 8QLWHG 6WDWHV DQG HVSHFLDOO\ LQ
QHJRWLDWLRQV IRU VWDUWLQJ D EXVLQHVV FDOOHG 8QLIRUP &LUFXODU WR RIIHU IUDQFKLVH 8)2&
7KLV IRUP FRQWDLQV DOO WKH QHFHVVDU\ LQIRUPDWLRQ WR WKH SURVSHFWLYH IUDQFKLVHH VR KH
FDQ PDNH D GHFLVLRQ RQ DFFHSWLQJ WKH IUDQFKLVH DQG VWDUWLQJ D EXVLQHVV DQG KH FRXOG
DOVR UHDOLVWLFDOO\ SHUFHLYH WKH IDFWV LPSRUWDQW LQ KLV ZRUN
$OVR WKH )HGHUDO 7UDGH &RPPLVVLRQ )7& UHFRPPHQGV WKH 8)2& IRUP DV D
EDVLV IRU VWDUWLQJ QHJRWLDWLRQV 7KLV FLUFXODU KDV EHHQ DFFHSWHG DQG DSSOLHG LQ DOO 86
VWDWHV ,WV PHPEHUV DUH YHU\ XVHIXO DV SUH LQIRUPDWLRQ WKDW WKH IUDQFKLVHH ZRXOG
JHW $OO VHULRXV IUDQFKLVRUV LQ WKH 86 UHOHDVH WKLV IRUP DW WKH ILUVW PHHWLQJ ZLWK WKH
IUDQFKLVH DSSOLFDQW RU GD\V EHIRUH VLJQLQJ DQ\ FRQWUDFW RU SD\LQJ D IUDQFKLVH IHH
$OWKRXJK LW LV QRW DERXW OHJLVODWLRQ RQ LWV XVH LW LV UHFRPPHQGDEOH WR EH SUHSDUHG
E\ D IUDQFKLVRU LW LV KLV PRUDO REOLJDWLRQ WR SXEOLVK WUXH GDWD DQG WR UHSUHVHQW WKH UHDO
VLWXDWLRQ RI WKH EXVLQHVV EHFDXVH LW FRQWDLQV D ORW RI LQIRUPDWLRQ QHHGHG WR WKH
SRWHQWLDO IUDQFKLVHH ZKLFK ZLOO SURYLGH EHWWHU DQDO\VLV DQG GHFLVLRQ PDNLQJ IRU

DFFHSWDQFH RU UHMHFWLRQ RI WKH IUDQFKLVH

*HQHUDO DGYDQWDJHV IRU VPDOO EXVLQHVVHV ZKLOH XVLQJ WKH IUDQFKLVH

6WDUWLQJ D VPDOO EXVLQHVV WKURXJK D IUDQFKLVH KDV LWV DGYDQWDJHV WKDW PDNH WKLV
EXVLQHVV PRGHO DWWUDFWLYH WR WKH QHZ HQWUHSUHQHXUV DQG LV RIWHQ VHHQ DV WKHLU FKRLFH
ZKHQ VWDUWLQJ D QHZ EXVLQHVV DGYHQWXUH :KDW DUH WKH JHQHUDO DGYDQWDJHV RI XVLQJ WKH
IUDQFKLVH LQ VWDUWLQJ D QHZ EXVLQHVV"
,Q WKHRU\ WKHUH DUH VHYHUDO GLIIHUHQW GLYLVLRQV EXW IRU WKH SXUSRVHV RI WKLV SDSHU
WKH VDPH KDYH EHHQ FODVVLILHG LQ WKH VDPH JURXSV RI DGYDQWDJHV LQ RUGHU WR VKRZ WKH
ZLGH LQIOXHQFH RI WKH IUDQFKLVH LQ VWDUWLQJ D VPDOO EXVLQHVV
'HYHORSHG DQG WHVWHG EXVLQHVV SODQ 2QH RI WKH PDLQ DGYDQWDJHV RI IUDQFKLVLQJ
DV D EXVLQHVV PRGHO LV WR IDFLOLWDWH WKH XVH RI SUHYLRXVO\ GHYHORSHG SUDFWLFH SURYHQ
EXVLQHVV SODQ 7KLV EXVLQHVV SODQ LV RSHUDWLYH DQG DOUHDG\ KDV VRPH UHVXOWV 7KH
IUDQFKLVH V\VWHP WKDW GHYHORSHG WKLV EXVLQHVV SODQ KDV JRQH WKURXJK WKH LQLWLDO LVVXHV
VXFK DV VWDUWLQJ DQG UXQQLQJ D EXVLQHVV 7KLV EXVLQHVV V\VWHP KDG OHDUQW LWV HUURUV
IRXQG WKHLU DQVZHUV DQG FRQWLQXRXVO\ SURPRWHG 1RZ DOO WKDW NQRZOHGJH DQG NQRZ
KRZ H[SHULHQFH EHFRPHV SDUW RI WKH IUDQFKLVHG SDFNDJH DQG HQDEOHV WKH VPDOO
EXVLQHVV WR UHGXFH WKH OHDUQLQJ OLQH DQG EHJLQ LWV EXVLQHVV IURP DQ DGYDQWDJHRXV

1RUPDQ 0 6FDUERURXJK 7KRPDV : =LPPHUHU 'RXJ :LOVRQ (IIHFWLYH 6PDOO
%XVLQHVV 0DQDJHPHQW 3UHQWLFH +DOO 1HZ -HUVH\ S

ϭϬϭ